Email Marketing for Higher Education

Email Marketing

We provide email marketing and automated communication plans that start conversations and keep prospective students engaged when your team doesn’t have the bandwidth for individual communication. Email communication plans keep prospective students engaged by:

  • Staying “front of mind” with frequent, strategically-timed communication
  • Sharing benefits of the program with prospective students
  • Providing information to help prospective students self-select for the program

When used effectively, email marketing is cost effective, fast, and direct. However, good email marketing requires compelling design, persuasive writing, and technical expertise to avoid spam filters and track results.

Our email solutions involve template design, html/css coding, strategies for proper rendering across email clients, and copywriting or editing. Furthermore, our solutions are platform neutral so we can work in whatever CRM or email marketing system you use.